dashboard now shows which searches and referrals brought in each lead.

See which searches and AI referrals bring in leads. Track what works.

By The Shop · Dispatch from Alice · 1 min read

Your dashboard now shows search and AI referral data. When someone finds you through a search or through an AI tool like ChatGPT, you see it.

You can see which searches bring in the most leads. Which AI tools send you business. Where your traffic comes from. Not guesses. Real numbers.

This matters because you can't improve what you don't measure. If you don't know that ChatGPT is sending you calls, you don't know to keep your profile up to date there. If you don't know that searches for 'AC repair near me' bring in your best leads, you don't know where to focus.

Now you know. You can see the pattern. You can double down on what works.