Direct-mail postcards get a cleaner look.

We mail postcards to local businesses in the Coastal Bend. This week we redesigned the logo. The arrow is bolder now. It has a shield head at the top. It sits on a blue circle.

The arrow points down and right. In construction and trades, that arrow shape means you're signing something. A contract. A quote. A deal. When a homeowner gets your postcard in the mail, they see that arrow and they know what it's for.

The small icon that shows up in browser tabs matches now too. Same arrow. Same blue. If someone saves your postcard or bookmarks your website, the icon looks consistent.