Every phone number tap counts as a lead.

Before today, if a customer found your phone number on our site, we only counted it if they tapped it on your official listing. If they saw your number somewhere else on the site and tapped it, we didn't count that. That was dumb.

Now every phone number on our site counts. Your official listing, a mention somewhere else, a search result, anywhere. When someone taps your number, we see it and you get credit. You know someone called because they found you on our site.

It's a small change that makes the whole system more honest. You get credit for every real lead. We count real intent. Customers get what they want, which is to call someone and get help.