Local service providers get direct mail postcards to homeowners in their area

A new postcard program connects homeowners with local contractors in their town. One roofer, one plumber, and one electrician per community receive postcards mailed to homes that need their services. The shop handles printing, mailing lists, and delivery so contractors do not have to spend money on thousands of postcards that reach the wrong people.

Each postcard is basic. It shows the contractor's name, phone number, and what they do. Homeowners who get the postcard in the mail and need work done can call directly. The program costs less than online advertising and reaches only people looking to hire someone in that service area.