Web search finds practical how-tos, not politics.

We point local business owners to good articles and videos about running a shop. Until this week, the tool we used to find them wasn't picky enough. It would surface political content, competitor ads, and stuff that had nothing to do with running a business.

Now we search Reddit, YouTube, and college websites for practical small-business IT help. Ransomware defense. Backup strategy. QuickBooks tips. Wifi troubleshooting. Two checks vet everything: one makes sure the website is real, another checks whether it's actually useful. Weak stuff doesn't make the cut.

We don't have to hunt for the good links anymore. They show up automatically.